Whataburger, the Texas-born fast-food icon, is marking its 75th anniversary with a throwback treat that’s sure to turn heads and taste buds alike: classic No.1 hamburgers for just 75 cents. Since opening its first Corpus Christi stand in 1950, Whataburger’s legendary orange-and-white A-frame restaurants have become a beloved fixture across the southern U.S., and today the brand boasts more than 1,100 locations spread over 17 states. The anniversary deal is a heartfelt nod to loyal fans, longtime Family Members, and the communities that have helped shape Whataburger’s rich history, offering a rare chance to indulge in a favorite burger at a nearly forgotten price.

The 75-cent burger deal is available exclusively on Friday, August 8, 2025, from 11a.m. to 8p.m. local time. There’s a catch to snagging the special price: customers must have a Whataburger Rewards account and order through the Whataburger app or online. The promotion is limited to one classic hamburger per rewards member, but fans may customize their burger with extra toppings at regular prices. While reminiscent of the brand’s original 25-cent burger of the 1950s, this deal marks a savings of nearly $5 off the regular price, allowing customers to relive the chain’s storied past.

Beyond burgers, the brand is rolling out a second collection of commemorative 75th Anniversary cups throughout August. These 32-ounce cups showcase unique designs, such as a table tent-inspired motif debuting on August 5, a silver-striped version on August 12, and a classic A-frame tribute cup on August 19. Available for a limited time at select restaurants and online, these cups aim to capture the nostalgia and spirit of Whataburger’s milestone celebration. Coupled with the burger promotion, these exclusive drops have ignited a wave of excitement, fueling both in-store visits and social media buzz.

The festivities peak at Whataburger Field in Corpus Christi, the brand’s hometown, with an “Orange Out” baseball night, giveaways, and a dazzling fireworks finale. Fans attending the event can expect special treats: the first 1,500 through the gates receive a Whataguy mask, while the first 5,000 get a signature cape, and every attendee leaves with a coupon for a free Honey Butter Chicken Biscuit. Whataburger’s President and CEO, Debbie Stroud, emphasized how this milestone is about honoring cherished memories, traditions, and the enduring loyalty of customers, with each element designed to say thank you for letting Whataburger remain part of tables since 1950.